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Touchpoint

p-ISSN: 1868-6052
e-ISSN: 2940-2778

Touchpoint

Making Service Design Future-Proof at NASA

Ashika Gopalkrishnan, Matt Morris, Kai Pandit, Victor Udoewa

Touchpoint 14 No. 2 (2023)
https://doi.org/10.30819/touchpoint.14-2.13     pp: 72-75     2023-12-22
Making Service Design Future-Proof at NASA

Cite: APA    BibTeX

Gopalkrishnan, A., & Morris, M., & Pandit, K., & Udoewa, V. (2023). Making Service Design Future-Proof at NASA. Touchpoint, 14 (2), 72-75. doi:10.30819/touchpoint.14-2.13
@article{Gopalkrishnan_2023,
doi = {10.30819/touchpoint.14-2.13},
url = {https://doi.org/10.30819/touchpoint.14-2.13},
year = 2023,
publisher = {Logos Verlag Berlin},
volume = {14},
number = {2},
pages = {72-75},
author = {Ashika Gopalkrishnan, Matt Morris, Kai Pandit, Victor Udoewa},
title = {Making Service Design Future-Proof at NASA},
journal = {Touchpoint}
}

Abstract
How can service designers create services that simultaneously address customer needs both today and in the future? Using a new method called ‘triangulated recursive mapping’ to combine futures research with human-centred research, we learn to create services that are responsive to rapidly evolving customer needs over time.
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